Now.
This page is a snapshot of what I’m focused on these days. Inspired by the idea that life changes faster than websites do.
Last updated: June 2026
Building
I’m currently focused on growing multiple businesses across fashion, exports, e-commerce, and technology.
Most of my work revolves around:
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Growing JOVI India and expanding garment exports globally
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Developing sustainable and naturally dyed collections
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Building digital products and software solutions
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Exploring new e-commerce ventures in fashion and jewelry
Writing
I’m trying to write more like a journal and less like a textbook.
Lately, I’ve been writing about:
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Entrepreneurship
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Fashion and manufacturing
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Slow living
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Travel experiences
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Life observations and lessons learned while building businesses
Learning
Currently learning:
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AI tools and automation
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Digital marketing and advertising
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Better storytelling
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How to build brands that last
Recent Adventures
A recent trip to Nepal reminded me how powerful slowing down can be.
Sometimes stepping away from work creates the clarity needed to do better work.
Life Outside Work
When I’m not working, you’ll usually find me:
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Drinking coffee
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Listening to music while driving
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Spending time with my Persian cats
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Reading random articles that send me down unexpected rabbit holes
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Planning the next trip
Current Belief
I’m increasingly convinced that consistency beats intensity.
Most meaningful things in life are built quietly, one ordinary day at a time.